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How to Generate Leads Using SEO

October 1st, 2018 Lim Yong Kim Marketing teams often generate leads through events: trade fairs, exhibitions, trade missions, workshops, conferences, and seminars.  Whether you’re running these events, or participating in them, be ready to incur high costs starting from the pre-planning stage all the way till completion. This approach is limited by the number of personnel stationed at the events. Yet,…

The Secrets of Youtube Video Marketing

August 29th, 2018 Posgi Marketing Getting to the home page of YouTube will definitely give you the largest exposure, but to get a million views that wouldn't be essential. With a 15 days time frame of efforts into your YouTube marketing, you can reach greater heights. The following are the simple rules you have to follow to be there. It's…

How A Good Website Can Boost Your Business

August 28th, 2018 Posgi Marketing Every update you make to your website once it's live on the web plays a role in its interaction with visitors, clients, and the strong search engines. Nevertheless, a static website without updates of any sort can be viewed by search engines as a dead entity with no life and nothing new to offer. Fortunately,…

Marketing Trends for Education

August 27th, 2018 Posgi Marketing As esteemed eighties philosopher Ferris Bueller noted, life moves pretty fast. So do marketing trends. College education marketing trends come and go as time passes, but its always best to look ahead. Schools will engage with students on social media - Schools will see students where they already congregate: social network - Social network use…

Marketing Trends for Healthcare

August 26th, 2018 Posgi Marketing In 2018, offering healthcare content, that's authoritative, intriguing and easy-to-understand so patients could make informed decisions, will attract them to your brand. The internet is knocking at the front door and that is one of several important healthcare marketing trends to be aware of. With patients becoming more and more accountable for increasingly more of…

Artificial Intelligence for Small Businesses

August 25th, 2018 Posgi Marketing We've been conditioned to think of Artificial Intelligence systems as a futuristic, but malevolent force, that, once it reaches consciousness, plans on how it's going to exterminate humans. "I'm sorry Dave, I'll take over your job." "I can do that 3 times faster than you did" "I can work non-stop" While each of those quotes…

Search Engine Optimisation – A Way to Enhance Your Business

August 24th, 2018 Posgi Marketing There are various aspects in regards to internet search engine optimisation. We also know that another important aspect is off page SEO whereby a great deal of effort and time is put in order to get quality inbound links to your site. These are all crucial elements of internet search engine optimisation and are the…

How To Develop Leadership Skills

August 23rd, 2018 Posgi Marketing Your success as a leader depends upon you to continue growing and developing yourself. As individuals climb the career ladder, it gets more difficult to find proper leadership growth opportunities. Experience can be gathered at work by taking on new duties or challenges. Skills can be developed by attending coaching classes. Knowledge can be increased…

Every Business Should Avoid These Digital Marketing Mistakes

August 16th, 2018 Posgi Marketing Managing digital campaigns is tricky business, particularly when you have never successfully ran one. Even when you did before, you can have just gotten lucky. It's essential that you have a real strategy that produces results for your online advertising, which you might get whenever you partner with a service. The key is to have…

Why Every Business Should Implement Story Marketing

August 15th, 2018 Posgi Marketing Find me somebody who does not like a good story. Stories are the essence of effective advertising, that's why studying the science and art of storytelling goes a substantial way for anyone having an impacted schedule. Stories are encoded using a rhythm that's both souls pleasing and comfortable. They perpetuate cultures and traditions. They're reminiscent of childhood. They scrape a primal…

Digital Marketing in 2019

August 14th, 2018 Posgi Marketing Digital online advertising has changed how people use to see the company and have given a brand-new meaning to the world of trade. Whatever company you are into, what service you provide or what products you sell, you've got to be knowledgeable about the importance of digital online advertising. People always look for companies which…

What is Digital Marketing?

August 13th, 2018 Posgi Marketing Whilst the definition of digital online marketing is quite regular, the capabilities of DM are extraordinary. Discover what it means to use the drive pull strategy in electronic online advertising efficiently. To explain the definition of digital online advertising is: using digital sources that may calculate efficacy to promote products, services, and brands. Such digital…

Digital Marketing Strategy For Business in 2018

January 5th, 2018 Lim Yong Kim It is all about numbers for investors and business people, isn't it? In other words, it is all about data in 2018. To strive for a digital business, you will need data. No matter you're in B2B or B2C, product based, service based, or product-and-service based, digital business is a must for 2018. How many of…

The Change of Marketing

May 23rd, 2017 Lim Yong Kim One businessman said: "Online business has killed many businesses. This is not good, but should I join the online crowd?" Whether you like it or not, the world is keep changing. In another word, the market is keep moving. The question to managers, like you - are you adapting to the market?   SHOPPING Few years…

5 Secrets To Run Sustainable Online Business

August 15th, 2016 Tan Hee Hui Helming an online enterprise is exciting yet intimidating. A new frontier for many entrepreneurs, it’s vital to get things right in the business’ early days. Pay heed to the little-known ingredients to excel in your endeavours. 1. Write Down Your Goals Be specific with your goals and find ways to reach your goals. Know where…

8 Business Lessons We Can Learn From Pokemon Go

August 10th, 2016 Chong Jinn Xiung Pokemon GO is the latest phenomenon to hit smartphones this year. Literally, almost EVERYONE is playing it. On the streets, in the malls,in the parks. EVERYWHERE. But what makes it so special? Here are 8 facts. 1. The Pokemon Brand Pokemon GO proves that the cute and cuddly Pokemon are just as relevant today as…

5 Habits Every Freelancer Needs To Know

July 18th, 2016 Tan Hee Hui Dictating your own schedule and moving around freely sound enticing, but working on your own requires discipline, focus, good time management and realistic expectations. Here are five things to get accustomed in being your own boss. 1. Being honest with yourself Know your capabilities, be realistic about how much you can do, to avoid wasting…

10 Startups In Malaysia You Should Know

July 11th, 2016 Chong Jinn Xiung They are dreamers with big ideas and even larger ambitions. The Malaysian startup scene is more vibrant than it has ever beenwith more entrepreneurs with creative plans. Here are 10 of the top startups in Malaysia: 1. Grab The wildly successful ride-hailing service Grab is one of the biggest success stories in the Malaysian startup…

5 Tips To Be More Effective At Work

June 20th, 2016 Lim Yong Kim What are you current goals and how do you achieve your goals effectively? Jack Tan from Mind Spark shares 5 quick tips on how we can reach our goals faster.  

7 Benefits of Having Video For Your Business

July 10th, 2015 Lim Yong Kim Have you ever wondered why there are more and more videos on the social media? Indeed, there are even more people tend to share videos when they discovered new videos. If you are a business owner or marketing manager, what platforms are you currently active at? Is your marketing strategy responding well? Perhaps you haven't…