Digital Marketing Strategy For Business in 2018

January 5th, 2018 Lim Yong Kim It is all about numbers for investors and business people, isn't it? In other words, it is all about data in 2018. To strive for a digital business, you will need data. No matter you're in B2B or B2C, product based, service based, or product-and-service based, digital business is a must for 2018. How many of…

The Change of Marketing

May 23rd, 2017 Lim Yong Kim One businessman said: "Online business has killed many businesses. This is not good, but should I join the online crowd?" Whether you like it or not, the world is keep changing. In another word, the market is keep moving. The question to managers, like you - are you adapting to the market?   SHOPPING Few years…

5 Secrets To Run Sustainable Online Business

August 15th, 2016 Tan Hee Hui Helming an online enterprise is exciting yet intimidating. A new frontier for many entrepreneurs, it’s vital to get things right in the business’ early days. Pay heed to the little-known ingredients to excel in your endeavours. 1. Write Down Your Goals Be specific with your goals and find ways to reach your goals. Know where…

8 Business Lessons We Can Learn From Pokemon Go

August 10th, 2016 Chong Jinn Xiung Pokemon GO is the latest phenomenon to hit smartphones this year. Literally, almost EVERYONE is playing it. On the streets, in the malls,in the parks. EVERYWHERE. But what makes it so special? Here are 8 facts. 1. The Pokemon Brand Pokemon GO proves that the cute and cuddly Pokemon are just as relevant today as…

5 Habits Every Freelancer Needs To Know

July 18th, 2016 Tan Hee Hui Dictating your own schedule and moving around freely sound enticing, but working on your own requires discipline, focus, good time management and realistic expectations. Here are five things to get accustomed in being your own boss. 1. Being honest with yourself Know your capabilities, be realistic about how much you can do, to avoid wasting…

10 Startups In Malaysia You Should Know

July 11th, 2016 Chong Jinn Xiung They are dreamers with big ideas and even larger ambitions. The Malaysian startup scene is more vibrant than it has ever beenwith more entrepreneurs with creative plans. Here are 10 of the top startups in Malaysia: 1. Grab The wildly successful ride-hailing service Grab is one of the biggest success stories in the Malaysian startup…

5 Tips To Be More Effective At Work

June 20th, 2016 Lim Yong Kim What are you current goals and how do you achieve your goals effectively? Jack Tan from Mind Spark shares 5 quick tips on how we can reach our goals faster.  

7 Benefits of Having Video For Your Business

July 10th, 2015 Lim Yong Kim Have you ever wondered why there are more and more videos on the social media? Indeed, there are even more people tend to share videos when they discovered new videos. If you are a business owner or marketing manager, what platforms are you currently active at? Is your marketing strategy responding well? Perhaps you haven't…

5 Tips to Make Better Video

April 3rd, 2015 Lim Yong Kim Some of us may already know that video has the ability to move a person's thoughts and actions. Most of us are watching video online. 93% of Gen Z say the visit YouTube at least once a week. As such we love to watch video, how do we make a good video? Below are the…